Plan to capture big revenue
Get your lion’s share of home improvement projects.
Devise your strategy to capture the Home Improvement revenue for next year while the economy is booming.
Black Friday 2019 was busy for businesses and consumers. An unprecedented $7.4 billion in online Black Friday sales occurred in the U.S. Thanksgiving Day, Small Business Saturday and Cyber Monday sales were up too. Showing that people are spending and consumer confidence is high.
The strong economy will continue in 2020. Homeowners will be buying home improvement services and if you’re not visible then your competition will be happy to take all the customers. Now is the time to plan how you will market your business to reach buyers.
| GO BIG for 2020 with your advertising. Here are some reasons why: Longest running bull market in history. Reap the profits now because it won’t last forever. History shows the economy booms during an election year, especially a presidential election. According to Stock Trader’s Almanac, since 1952 Dow Jones Industrial Average climbed an average of 10% during election years. Bloomberg Economics is forecasting that the U.S. economy will grow 2% in 2020. Consumer Confidence is HIGH. Record Black Friday Sales reaching $7.4 billion. Cyber Monday is estimated at $9.4 billion. |
____________________________________________________________________________
Direct mail recipients purchase 28% more items and spend 28% more dollars than people who don’t get that same piece of direct mail. Mail Spoken Here September 2019, USPS®
____________________________________________________________________________
Get a leg up on your competition. Start planning and ramping up for the 2020 home improvement demands. Stay the course and keep marketing and consistently advertising. Create your special offers for the spring and summer. Develop a marketing plan for the entire year. Call your THM Marketing Consultant to help.
by Kathy Latus