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What advertising is most effective?

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Persuasive advertising vs. informative advertising: which one is better? Persuasive advertising and informative advertising definitely...

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Being thankful is good for your health

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“We must find time to stop and thank the people who make a difference in our lives.” John F. Kennedy Thanksgiving is right around the...

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Managing Lead Generation

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The majority of leads come in from customer referrals. The rest funnel in from all your brand and marketing communications. What are you...

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The sweet satisfaction of self-discipline

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“He who controls others may be powerful, but he who has mastered himself is mightier still.”― Lao Tzu The world is running faster than...

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Why Print Ads Work

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Consumers respond more to print ads than digital ads   Why You Should Use Print Advertising  Print advertising establishes credibility,...

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How to find help

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Finding and keeping construction workers. The COVID-19 economy has created labor shortages in almost every industry. The shortage of...

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